Framing Women in Malaysian Politics: An Analysis of Malaysiakini’s Coverage during the 15th General Election
Kata kunci:
Malaysiakini, female politician, GE 15, news reporting, genderAbstrak
Women’s political participation has increased globally, yet media representations of female politicians often remain shaped by gendered stereotypes and unequal framing. This study examines how Malaysiakini portrayed female politicians during Malaysia’s 15th General Election (GE15), focusing on whether news coverage emphasized their political contributions or reinforced traditional gender norms. Using a qualitative content analysis of Malaysiakini’s election coverage over the one-month GE15 campaign period, this study analyses dominant themes and narratives surrounding female political actors. The findings indicate that while Malaysiakini challenges tokenism by amplifying women’s agency, its coverage simultaneously reinforces gendered expectations by evaluating female candidates through moral and humanitarian frameworks that are rarely applied to their male counterparts. Due to its focus on a limited campaign period, this study provides a contextual rather than longitudinal understanding of media representation. Nevertheless, the findings contribute to scholarship on gendered media coverage in Malaysian political journalism and offer insights into how news portrayals of female politicians may shape public perceptions during electoral contests.
Muat turun
Rujukan
Arsad, N. F. M., Pirus, M. S. M. & Nasir, N. N. A. M. (2023). A Qualitative Study of the Key Stereotyping Elements The Malaysian Journalists Write Against a Female Politician. (2023). Asian People Journal (APJ), 6(2), 166-179. https://doi.org/10.37231/apj.2023.6.2.569
Ballington, J., Karam, A., (2005). Women in Parliament: Beyond Numbers. A Revised Edition. Stockholm: Publications Office International IDEA
Braun, V., & Clarke, V. (2006). Using thematic analysis in psychology. Qualitative Research in Psychology, 3(2), 77–101. https://doi.org/10.1191/1478088706qp063oa
de Vreese, C. H. (2005). News framing: theory and typology. Inf. Des. J. 13, 51–62. https://doi.org/10.1075/idjdd.13.1.06vre
Lee, Y. B. & Kim, W. L. (2018). Print Media and Gender Stereotyping: Portrayal of Women Candidates during the Malaysian 13th General Election. In Gomez, J., Mustafa K. Anuar, & Yuen Beng Lee. Media and Elections: Democratic Transition in Malaysia (pp 145–178). Strategic Information and Research Development Centre.
Malaysiakini is top news portal, Reuters study shows. (2018, June 27). Malaysiakini. https://www.malaysiakini.com/news/431574
Manan, S. A. (2019). Covering women candidates in news reports on Malaysia’s 14th General Election. In K. Rajandran & S. A. Manan (Eds.), Discourses of Southeast Asia: A Social Semiotic Perspective (pp. 1–22). Springer. https://doi.org/10.1007/978-981-13-9883-
Matthes, J & Kohring, M. (2008). The content analysis of media frames: Toward improving reliability and validity. Journal of Communication, 58 (2), 258–279.
Pui, Y.C. (2014). Grassroots Democratic Movements Dependency on New Media in Contemporary Malaysia: Prospects & Limitation, in Chong, A. & Yahya, F. State, Society and Information Technology in Asia: Alterity Between Online & Offline Politics. London: Routledge.
Rajaratnam, U. D. (2010). Representation of Malaysian women in politics. Language in India, 10(10), 390–406.
Rajaratnam, U. D., & De Ryker (2018). From gender stereotyping to constructing political identity: Changes in Malaysiakini’s portrayal of women candidates during Malaysia’s 2008 and 2013 General Elections. Jurnal Komunikasi (Malaysian Journal of Communication), 34(1), 218–237.
Rajaratnam, U. D., Victor, J. U., Jayasainan, S. Y., & Fong, Y. L. (2020). Women leaders in the 14th General Election: A comparative framing analysis of the Malaysian media. SEARCH Journal of Media and Communication Research, 12(3), 103-124.
Saidon, N. R., Daud, S., & Samsudin, M. (2013). Faktor kepimpinan dan gender dalam penglibatan politik wanita di Malaysia (1980-2013). Jurnal Sains Sosial Malaysia, 30(2), 45-67.
Semetko, H.A., & Valkenburg, P.M. (2000). Framing European Politics. A content analysis of press and Television news. Journal of Communication, 50 (2), 93-109.
Sofian, M. R. M. & Qasem, A. (2020). Counter-Hegemonic Discourse on Islam in Malaysia: A Case Study of Malaysiakini’s Coverage Regarding the Issue of Halal Certification by Jakim. Global Journal Al-Thaqafah, 10(2), 19–27. https://doi.org/10.7187/GJAT122020-3
Sofian, M. R. M., Hasan, N. N. A., Kamarulbaid, A. M., Mustafa, M. Z., Shah, N. F. M. N. & Mustaffa, N. (2023). “Beer is Haram!” Representation of Islam by Online Newspapers in Malaysia on The Issue of Better Beer Festival & Oktoberfest. Journal of Communication, 39 (3). 486-500.
Sofian, M. R. M., Safiah, A. S., Mustafa, M. Z. M. (2025). Hudud oh hudud: An analysis of the discourse on sharia law in English Malaysian news portals, SEARCH Journal of Media and Communication Research, 17(4). 183–198. 113–126.
Sofian, M. R. M, Ramle, N. A. & Rochimah, T. H. R. & Yustitia, S. (2026). Grandmothers, Ministers, or Political Agent? Competing Media Narratives of Women Politicians in Malaysian GE15. E- Journal of Media and Society, 9(1), 20–32. https://doi.org/10.24191/ejoms.v9i1.8802
Tankard, J. W. (2001). The empirical approach to the study of media framing. In S. D. Reese, O. H. Gandy Jr., & A. E. Grant (Eds.), Framing public life: Perspectives on media and our understanding of the social world (pp. 95–106). Mahwah, NJ: Lawrence Erlbaum Associates.
Muat turun
Diterbitkan
Terbitan
Bahagian
Lesen
Hak Cipta (c) 2026 Jurnal Kewartawanan Malaysian Press Institute

Kerja ini dilesenkan di bawah Creative Commons Attribution-NonCommercial 4.0 International License.
Semua hak cipta terpelihara. Tiada bahagian daripada terbitan ini boleh diterbitkan semula, disimpan untuk pengeluaran atau ditukarkan ke dalam bentuk atau dengan sebarang alat juga pun, sama ada dengan cara elektronik, gambar serta rakaman dan sebagainya tanpa kebenaran bertulis daripada Ketua Pegawai Eksekutif, Malaysian Press Institute terlebih dahulu.